History & mission

Fish food for aquarium fish: Tetra is an innovator in aquatics

For over 60 years, Tetra has been the leader of the aquatic industry. Being the inventor of the world's first fish food flakes – TetraMin, Tetra has developed for decades by introducing thoughtful, innovative products that make fish keeping easier, safer and more interesting! In order for your fish to be healthy and for you to enjoy the fascinating underwater worlds, we have: 

  • The largest research & development department within the industry
  • The only independently accredited R&D department
  • Hundreds of aquariums in our Quality Assurance department
  • More than 300 active and pending patents
  • More than 60 years of successful innovation and product development

Tetra is the global number one brand in the aquatics industry. Most of today's aquarium products are developed at the company's site in Melle, Germany and then brought to the international market. A standard and tradition that is based on our heritage and experience in aquatics.

From fish food to world market leader: The company's history

In the late 1940s the young scientist Dr. Sc. Ulrich Baensch bred and imported aquarium plants and tropical fish. At that time, the hobby of fishkeeping was very exotic, as obtaining live food for fish was very difficult. 

As a PhD biologist Baensch had knowledge of the food components that are important for the health of the fish. In early 1952, he successfully developed the first staple fish food in paste form: Biomin. This was patented, introduced to the market and became an overnight success.

Three years later, as a product development, Baensch presented the world’s first fish food for aquarium fish in a dry flake form: TetraMin. The name is derived from the Greek word "tetra" for the, at that time four, now seven, different types of flake and "Min" for the added vitamins. With this fish food, in the characteristic yellow tin with a brown lid, Baensch closed a gap in the market and allowed the spread of fishkeeping as a hobby for everyone.

At the same time he laid the foundation stone for a company that quickly developed into an international market leader with offices around the world. Consequently, Baensch decided to make the name of the successful product the new company name.

Wide range of products for aquariums and garden ponds

Since then, Tetra has grown to a full-range provider of indoor aquatic food and treatment products, and offers an extensive range in the categories of garden ponds and reptiles: 

  • Staple food, supplementary food and special food for freshwater fish, saltwater fish, reptiles and crustaceans
  • Solutions for water purification, water care, and anti-algae products
  • Range of care products for aquatic plants
  • Aquariums, heaters, filters, pumps, lighting and vivariums
  • Medical care treatments for tropical and cold water fish
  • Garden pond owners will also find a wide range of pond fish food and pond water treatments.